The EU Courts have rejected Lego's application to attach a trademark to their Brick. If the Application had been accepted, it would mean that all other brick-related brands such as Mega-Bloks and Best-Lock would have to close down, as their bricks would be an infringement of copyright. The rejection of the trademark had been up since 2004, but the rejection was backed up by a new decision last thursday. The judge said:
"The Brick is a functional, technical shape that is not one company's property."
Lego are still going to carry on appealing for this trademark. Lego spokeswoman Charlotte Simpsonsen said:
"We will take the case to the highest court: the European Court of Justice."
Well, good luck with that. For those of you who want to find out more, the BBC article is available here.
-John, Admin
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